Tag: Augmented Reality

Augmented Reality for European tourism

Augmented Reality or AR is an interactive virtual experience in the real environment. Augmented Reality is using our senses (visual, auditory, haptic) to create a surprising experience.  The most common example of the use of this technology is the GPS point. The GPS point will show you a 3D virtual point (you and/or the destination READ MORE >

Rethinking rural tourism through Augmented Reality: The AUREA4RURAL project

Augmented Reality gives the possibility to enhance search experiences by providing engaging and interactive information. With innovative mobile apps, these augmented experiences can be extended to travelers, easing their travel search and building up trust. According to the experts’ opinion embracing the power of Augmented Reality can boost the travel and tourism industry. DLEARN, as READ MORE >

ANEMELO: Augmented reality and NEw MEdia against onLine prOmotion of unhealthy foods

ANEMELO has the primary objective of producing approaches and tools to help those working with children reach out to them with a view to help them adopting a healthier lifestyle by identifying, understanding and repelling the messages behind online advertising disguised under games, social networks, cartoons, competitions, etc. The methodology is an iterative one, under which READ MORE >

AUREA4RURAL : Novel digital tool and embedded learning approach for the use of augmented reality in rural tourism and related sectors

AUREA4RURAL aims to create an innovative digital Augmented Reality platform for the rural tourism sector along with a training content according to the competences of the staff working in this sector businesses: managers of public Natural Parks, rural hotels and restaurants, companies providing leisure activities, culture or environment departments from rural towns and villages. This READ MORE >